![]() Previously the brand has teamed up with Historically Black Colleges and Universities (HBCUs), to celebrate and recognize Black community leaders and entrepreneurs. Through this program, the brand aims to encourage the next generation of changemakers who Champion, Hustle, Empower and Win (C.H.E.W.) in their daily pursuit to make their communities better. ![]() ' 'Pause Now, Hustle Later' is the latest way that Now and Later is staying true to its commitment to celebrate and amplify Black voices through its #RecognizetheChew program. In recognition of the hustle of entrepreneurship, we're proud to help amplify these small businesses, and to partner with an advocate like La La who not only shares Now and Later's Brooklyn-born origins, but also embodies the brand's bold and vibrant spirit." "According to the Small Business Association, 50 percent of small businesses fail within the first five years due to lack of financial resources. "Now and Later is dedicated to supporting Black leaders and entrepreneurs who are making a positive impact in their communities, which is why we launched the 'Pause Now, Hustle Later' Grant during Black Business Month," said Dave Foldes, Director of Marketing at Now and Later. Kimberly New York, a niche fragrance house featuring artsy, long-lasting scents safe for sensitive skin. Natural Radiant Life, a clean, organic and vegan brand that harnesses the power of 100% whole-food ingredients to replace toxic chemicals in skin care and slow down the visible signs of aging. I See You Wellness, a Brooklyn-based wellness and lifestyle brand that exists to empower communities of color through accessible wellness and radical self-care, specializing in handmade apothecary products and community healing experiences. The lifestyle brand offers a wide variety of loungewear and other casual essentials that are as chic as they are comfy. La La's selected self-care brands include:īuttah Skincare, a line of highly effective products for both women and men, formulated to target everyday skin conditions leaving skin glowing, healthy, and renewed.įancy Homebody, celebrates the idea of embracing a low-key lifestyle, inspiring women to achieve their own version of luxury. ![]() "One of my favorite ways to unwind is to enjoy a sweet treat like Now and Later, and now I get to encourage others to take a pause while also shouting out some of my favorite go-to Black-owned companies." I'm always on the go but at the same time, I have to pause and prioritize self-care so that I can show up as my best self," said La La Anthony. "As a mom and businesswoman, the hustle is a part of my daily grind. Each business will receive $10,000 that will help fuel their hustle and aid in their continued growth. Leading into National Black Business month in August, Now and Later is also committing $50,000 in financial support to the selected small businesses through the 'Pause Now, Hustle Later' Grant. To help fans celebrate, La La has unveiled a hand-picked list of Black-owned self-care businesses with products and services that can be added to any self-care routine. Kicking off today in honor of International Self-Care Day, Now and Later and La La are encouraging everyone to take a pause in their day for a moment of self-care.
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